Omnibus research

 

Peculiarities of omnibus research:

Variation from common questionnaire survey:  a questionnaire is made of blocks of questions asked by several customers. It enables to cut considerable cost of survey for each omnibus customer.    

Target groups: interviews among inhabitants and on enterprises   

Sample for inhabitants survey: 1600 respondents in 22 largest cities of Kazakhstan

Sample for enterprises survey: 1200 enterprises in 14 regional centers and in both capitals of Kazakhstan

Methodology: PAPI (Paper Assisted Personal Interview)

Term of research: 1,5 months

Final material: crosstabs in Excel format. Preparation of an analytical report at extra pay is possible.